Position: SEO Executive
Location: Lahore
Responsibilities:
- Keyword Research: Conduct thorough keyword research to identify relevant search terms and phrases.
- On-Page Optimization: Optimize website content, including titles, meta descriptions, headings, and images, for SEO.
- Off-Page Optimization: Build high-quality backlinks through strategies such as guest posting, outreach, and link acquisition.
- Content Strategy: Develop and execute content strategies to improve search engine visibility.
- Technical SEO: Identify and fix technical issues that affect website performance, including crawling and indexing problems.
- Monitoring and Reporting: Monitor website rankings, traffic, and user engagement using SEO tools and provide regular reports.
- Competitor Analysis: Analyze competitors’ websites and strategies to stay ahead in the search rankings.
- Algorithm Updates: Stay updated with search engine algorithm changes and adjust strategies accordingly.
- Collaboration: Work closely with content writers, web developers, and marketing teams to implement SEO best practices.
Qualifications:
- Bachelor’s degree in Marketing, Digital Marketing, or a related field.
- Proven experience as an SEO Executive or similar role.
- Familiarity with SEO tools like Google Analytics, SEMrush, or Moz.
- Strong analytical and problem-solving skills.
- Excellent communication and teamwork abilities.
- Up-to-date knowledge of SEO trends and best practices.